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AHS style: when horror meets haute couture

If you're a fan of the American Horror Story (AHS) series, you probably know that each season brings its share of thrills, mysteries and above all, iconic looks. But what is it that makes the AHS style become a real fashion phenomenon?

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Let's dive into the dark and stylish world of this cult series and find out how you can incorporate this unique style into your wardrobe.

   

The Essence of AHS Style: A Blend of Eras and Genres

American Horror Story doesn't just tell scary stories; she dresses them with a carefully crafted visual aesthetic. Each season, whether it's the gothic elegance of "Murder House" or the vintage glamor of "Hotel", offers us a palette of varied styles that draw inspiration from different eras and genres.

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Key elements of AHS style

Gothic chic

If you want to adopt the AHS style, start by exploring the world of gothic chic. Dark colors, delicate lace and rich fabrics like velvet are must-haves. Think pieces like black maxi dresses, corsets, and velvet coats. Add a touch of mystery with accessories like silver jewelry adorned with black stones and leather ankle boots.

Vintage glamor

One of the signatures of AHS is the incorporation of vintage outfits. Structured suits from the 1940s, sequinned dresses from the 1920s, and fur coats from the 1950s add a touch of timeless sophistication. For an AHS look, look for retro pieces at thrift stores or vintage boutiques.

The avant-garde and the fantastic

AHS is not content with the past; it innovates with avant-garde and fantastic elements. Eccentric and theatrical outfits, often seen on "Freak Show" and "Coven," can be incorporated into your wardrobe with bold pieces like dramatic capes, statement hats and artistic makeup.

How to wear AHS style every day

Incorporating AHS style into your everyday life can seem intimidating, but it only takes a few tips to make it wearable and stylish.

Burgundy dress Spring WASTE Paris - €265

Play with colors

Opt for a dark and mysterious color palette. Black is obviously a key color, but don't hesitate to add touches of purple, deep red or emerald green to diversify your look.

Frankie Burgundy Handbag

Mix the textures

Mixing textures is essential for an AHS-inspired look. Pair velvet with silk, lace with leather, and satin with wool. This brings depth and interest to your outfit.

Accessorize boldly

Accessories make all the difference. Extravagant hats, statement jewelry, and vintage handbags can transform a simple outfit into a true homage to AHS. Don't be afraid to experiment!

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AHS style icons

Look to the iconic characters from the series for inspiration. Jessica Lange, with her varied roles, offers a multitude of elegant and daring ensembles. Lady Gaga, in her role as the Countess, embodies glamor and mystery. Study their outfits for ideas and inspiration.

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A post shared by Lady Gaga (@ladygaga)

For our part, we're a fan of Madison Montgomery, one of the most memorable witches from the "Coven" season of American Horror Story. She perfectly embodies the mix of glamor and danger that characterizes the series. Played by Emma Roberts, Madison is a former Hollywood starlet whose style reflects her past as a celebrity and her present as a fearsome witch. Her wardrobe is a tribute to luxury and extravagance, with iconic pieces like bodycon dresses, fur coats and gold accessories. Madison blends vintage elegance with modern gothic, creating looks that are both sophisticated and provocative. Her bold attitude and polished aesthetic make her an essential fashion icon for all fans of the series and lovers of daring style.

Madison Montgomery in American Horror Story (AHS)

Why is AHS style more than fashion?

Embracing AHS style isn't just about wearing clothes; it’s about embracing an aesthetic that combines horror and beauty, classic and modern. It's a way to express your personality in a bold and original way. By incorporating these elements into your wardrobe, you stand out and pay homage to one of the most influential series of our time.

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So, ready to dive into the fascinating and scary world of AHS style? Let yourself be inspired by this cult series and transform your look with a touch of mystery and glamour.

Gabriela Hearst